BuyUsernames.at

buyusernames.at — market data

The Username Price Index.

What rare handles actually cost, right now. Every number below is a live asking price from our own store-held inventory — no estimates, no third-party scrapes.

1102names tracked

$540median price

$20,000top listing

  • Live data
  • Real asking prices
  • Public methodology

As of 2026-08-24, the index tracks 1102 usernames listed for sale on BuyUsernames. Prices start at $170, the median asking price is $540, and the most expensive name is listed at $20,000. The deepest inventory is on Instagram (1002 names, median $470).

Two things drive a username’s price more than anything else: length and meaning. Short names are scarce by definition, and real dictionary words or clean brandables carry a premium because a business can build on them.

Prices by platform

Username asking prices by platform
PlatformNamesFromMedianAverageTop
Instagram1002$170$470$864$20,000
X / Twitter100$840$1,440$1,753$12,650

Prices by name length

Username asking prices by character length
LengthNamesFromMedianAverageTop
3 characters168$840$1,740$2,234$12,650
4 characters916$170$430$584$13,000
5 characters7$900$3,600$8,186$20,000
6+ characters11$300$2,000$6,659$20,000

Prices by category

Username asking prices by category
CategoryNamesFromMedianAverageTop
Other731$170$430$740$12,650
Brandable313$200$600$892$19,500
Acronym45$960$2,000$2,480$11,000
Dictionary8$1,800$8,500$11,225$20,000
Numeric5$1,040$3,220$3,875$9,400

What names actually sold for

13 completed sales have a publicly disclosed price in our sold archive: median $8,900, ranging from $5 to $30,000.

Methodology

The index is computed from the live BuyUsernames catalog — every name is held by us and listed at a fixed USD price, so these are real, purchasable asking prices rather than appraisals. Figures update automatically as names are added, repriced or sold. Sold figures include only sales whose price the buyer allowed us to disclose. The same data is available as JSON at /api/stats — free to cite with attribution.